Search Engine Optimization (SEO)
Q1. When developing a backlink strategy, what approach would be most beneficial?
Q2. What is a key reason the URL domain.com/apparel/jackets
is preferable to the URL domain.com/p=141
?
Q3. Which HTTP response status code would indicate a page has been moved permanently?
Q4. You notice a website is serving HTML to a Search Engine than to a human user. What is this an example of?
Q5. What would significantly improve Google's ability to a non-YouTube video in its Search Results?
Q6. Google primarily determines indexing and ranking by crawling which version of a page?
Q8. You want to block crawlers from accessing your entire website. What robots.txt entry would you use?
User-agent: Allbots
Disallow: *
User-agent: /
Disallow: *
User-agent: *
Disallow: /
Q9. Which result is most likely if you use an interstitial pop-up that requires a user to take action before you load the content of the page?
Q10. You notice a particular product in an e-commerce storefront is no longer indexed, despite no technical issues. What is a likely reason for this?
Q11. All byline dates for articles are suddenly no longer visible on a website's
listing within Google Search. Assuming no changes have been made to the site programming or content, what is the most likely cause?
Q12. Which approach is not advisable to Geo-targeting your website?
Q13. You have been asked to help a big e-commerce brand optimize their website for search engines. They currently have thousands of products listed on their website. What is your most appropriate first step?
Q14. What Does The Term "Sandbox" Mean In SEO?
Q15. What Is Anchor Text?
Q16. Which Google search query should be used to return only PDF documents that reference Microsoft?
Q17. Which link is not crawlable?
H1: How to Bak Bagels
H2: Ingredients
H3: Dry Ingredients
H4: Wet Ingredients
H2: Instructions
H6: Reviews
H1: How to Bak Bagels
H1: Ingredients
H1: Dry Ingredients
H1: Wet Ingredients
H1: Instructions
H2: Reviews
H1: How to Bak Bagels
H2: Ingredients
H3: Dry Ingredients
H3: Wet Ingredients
H2: Instructions
H2: Reviews
H1: How to Bak Bagels
H2: Ingredients
H4: Dry Ingredients
H5: Wet Ingredients
H6: Instructions
H1: Reviews
Q19. All byline dates articles are suddenly no longer visible on a website’s listing within Google Search. Assuming no changes have been made to the site programming or content, what is the most likely cause?
Q20. What is an example of a Google search result that can be found in position zero?
Q21. When creating accessible video content, what should you consider including?
Q22. You are optimizing a website that sells supplies for banking donuts. Which approach is most appropriate to drive more organic traffic?
Q23. Why is it important to be mindful of outbound follow links?
Q24. Which statement is true about JSON-LD?
Q25. What is a key reason why duplicate content might cause an issue with ranking?
Q26. What attribute would you use to describe the content of an image?
Q27. You are researching keywords for a client and creating list for an optimization plan. Which is not a recommended method of creating keyword lists?
Q30. How do keywords change as people progress through the buying cycle?
Q31. Which technique is an example of black hat SEO?
Q32. A local accountant wants to start attracting more business directly from Google organic search. What is the best piece of advice to give to her?
Q33. What is the anchor text in this code sample?
<a href="catalog/gloves.html">Blue Gloves</a>
Q34. _ analysis allows you to review requests made to your web server to identify insights such as how ofter a crawler arrives, what pages have 404 errors, and most crawled pages
Q35. Which page title references content that is evergreen
Q36. You load a page and start reading an article, and suddenly the content on the page moves. What metric is used to quantify this impact on user experience?
Q37. What is this code is an example of?
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "Organization",
"url": "http://www.domain.com",
"name": "Bradley Corp.",
"contactPoint": {
"@type": "ContactPoint",
"telephone": "+1-555-555-5555",
"contactType": "Customer service"
}
}
</script>
Q38. Which search query would be most difficult to determine search intent?
Q39. When you conduct a search, what are the bolded words within the search listing description?
Q40. Which acronym is used to describe the page a user sees after submitting a search?
Q41. Which statement is true regarding the use of social signals, such as LinkedIn shares, by Google in its ranking algorithm?
Q42. A user clicks an internal link resulting in this redirect chain: http://domain.com -> https://domain.com -> https://domain.com/
. In this example, what is being consumed unnecessarily?
Q43. You are planning for the development of an e-commerce website. Which approach will be more beneficial for rankings?
Q45. What is a popular technique for writing content with the goal of having it appear in a features snippet?
Q46. What is a common best practice for handling search result pages on a blog’s built-in site search?
Q47. What might help a search engine understand the difference between an article on a dog bark versus tree bark?
Q48. A webpage has this tag: <title>Brad's Bagels: How to Bake a Bagel</title>
. However, the Google search result for this page displays this title: _Brad’s Bagels: Baking Bagels in the Oven_. What is a likely explanation?
Q49. What alt attribute should be assigned to an image of a decorative line being used to separate content
Q50. Your site serves identical content when you visit domain.com/page or domain.com/page?ref=123. What should you implement?
Q51. What data vocabulary is most commonly used when marking up content on a page?
Q52. According to Google, what type of content includes topics such as news, legal issues, financial advice, and medical information?
Explanation: Google describes YMYL (Your Money or Your Life) sites/pages as ones that could potentially impact a person’s happiness, health, financial stability, or safety.
Q53. When would it be necessary to 301 redirect every page on a site?
Explanation: From article: 301 Redirects for SEO (2020)
Q54. What would contribute to a low bounce rate?
Q55. What should be as consistent as possible across the web when developing a local SEO strategy?
- reference
- reference #2
Q56. A user enters a search _ to retrieve results from a search engine?
Q57. The search query “How to make donuts without yeast” is an example of what?
Q59. Your client is ready to start a blog. but has read that they should put the blog on a subdomain instead of subdirectory in order to create more external links to their website. How would you advise your client about this strategy?
Q60. Blog author pages, each with only one sentence about the author, are at risk of being flagged as _ content.
Q61. What is a common benefit to long-tail keywords?
Q62. You have been asked to help a big e-commerce brand optimize their website for search engines. They currently have thousands of products listed on their website. What is your most appropriate first step?
Q63. You are optimizing a large e-commerce website. Which strategy will likely yield the most organic traffic?
Q64. Google’s Search Quality Evaluator Guidelines describe that experts should write content, especially YMYL content. This is one of the principles seen in the commonly used acronym__
Reference
Q65. Why might using a subdirectory in place of a subdomain be beneficial?
Q66. What is the best way to provide a search engine with crawl instructions?
Q68. What is not a primary component of a SERP snippet?
Q69. A landing page with no internal or external links is an example of what?
Q71. How many H1 tags are typically found on a single page?
Q74. What is an example of a top-level domain (TLD)?
Reference
Q75. What does the 301 server response code signify?
Explanation: The HyperText Transfer Protocol (HTTP) 301 Moved Permanently redirect status response code indicates that the requested resource has been definitively moved to the URL given by the Location headers. A browser redirects to the new URL and search engines update their links to the resource.
Q75. What tag should you use to signal the main topic heading of a page?
Reference
Q76. What term is typically used to explain the shuffling of positions in search engine results in between significant updates?
Q77. Which of the following declarations about FFA web pages are true?
Q78. What is the generally approved distinction in between SEO and also SEM?
Q79. Which of the following link building techniques do online search engine tacitly recommend?
Q81. Which of the following is the process of fetching all the web pages connected to a web site?
Q82. What does the 302 server response code signify?
Q84. Which of the following search engines or directories supplies the major search results for AOL?
Q85. Google gives priority to themed in-bound links.
Q86. Which of the following methods can help you get around the Google Sandbox?
Q87. Google looks down upon paid links for enhancing page ranking. If a web site sells web links, what action/s does Google suggest to avoid being penalized?
Q88. What will take place if you type the word ‘Certification-Python’ in the Google search box?
Q89. What is keyword density?
Q90. Which of the following statement about FFA web pages hold true?
Q91. What elements of a hyperlink are not important for SEO?
Q93. Which HTTP web server reaction code suggests a file that no more exists? (File Not Found).
Q94. What is Page Rank?
Q95. Your sitemap shows this entry: 2020-09-09T19:34:00+01:00. What does +01:00 refer to?
Q96. What markup language is most commonly used for sitemaps?
Q97. What markup language is most commonly used for sitemaps?
Q98. You are searching for a website that was published within last week. When you type in the URL, the site does not appear in Google search results. Why might this be?
Q99. In which scenario is using a 301 redirect preferred over a canonical link?
Q100. What would be most beneficial in helping a site display rich features in Google’s search results?
Q101. Which statement is true regarding the use of social signals, such as LinkedIn shares, by Google in its ranking algorithm?
reference
Q102. How many outbound links should you include in each blog posting?
Q103. What tag would you use to indicate to Google that a language-specific version of a page exists for French speakers in Canada?
Q104. What is the best type of domain name for a new business to use?